Latency is how long a model takes to produce its answer, and in live uses like chat or voice it matters as much as the quality of the answer itself.
A brilliant answer that takes eight seconds feels broken in a phone call and sluggish in a chat. Latency is the wait between request and response, and it is shaped by the model size, the prompt length, and whether you stream the output.
Designing for it, by choosing the right-sized model, trimming context, and streaming tokens as they arrive, is a big part of making an AI feature feel good to use.
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